Ignite. Competitive Category Insights

Welcome to Ignite! 🔥


Ignite is our customer engagement and training environment designed to help you maximise your investment in the eStore platform. Through regular webinars, training materials, and interactive sessions, we're here to ensure you get the most from your digital shelf analytics.

This training is part of our Foundation Series, focusing on competitive intelligence capabilities. In this focused 15-minute session, you'll discover the competitive category insights available through the eStore Landscape module.

What You'll Master 🎯

By the end of this session, you'll confidently:
  • Navigate the Landscape module to access comprehensive competitive brand insights
  • Analyse your brand's position across listing shares, search shares, and category performance
  • Monitor competitive strategies including discount patterns and pricing approaches
  • Benchmark performance using ratings, reviews, and visibility data

Strategic Questions You'll Answer

This session enables you to evaluate critical market intelligence:
  • How does your brand's share of listings compare to key competitors?
  • What discount strategies are competitors using across different stores?
  • Where do you rank in search visibility versus category leaders?
  • How do your ratings and reviews benchmark against market standards?

Why Competitive Intelligence Matters

Monitoring your own portfolio is essential, but understanding competitor activity transforms your strategic decision-making. You'll learn to identify market gaps, spot emerging threats, and capitalise on competitive weaknesses.

Advanced Capabilities Covered

  • Brand share analysis across multiple dimensions
  • Competitive pricing and promotional intelligence
  • Search visibility benchmarking and opportunity identification
  • Custom filtering for targeted competitive analysis
  • Category landscape mapping and trend identification

Perfect for Teams Who Want To

✅ Understand their competitive position in real-time ✅ Identify market opportunities and threats quickly ✅ Make strategic decisions based on competitor intelligence ✅ Benchmark performance against category leaders ✅ Develop data-driven competitive strategies

Interactive Learning Experience

Ask questions throughout the session using the private chat feature. Our team will provide real-time guidance to help you implement competitive intelligence strategies immediately.

Pre-requisites

We recommend completing the "eStore Platform Introduction" session first to maximise your understanding of this advanced module.

Ready to gain competitive advantage through market intelligence? Select your preferred time slot below.

This training is exclusively available to current eStore platform subscribers


Meet Your Trainer 👋

Monika Niechajewicz
Customer Success Team Lead
eStoreBrands
  • Monika Niechajewicz
    Customer Success Team Lead
    eStoreBrands
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